Our courses provide the ultimate backdrop for mastering the craft of advertising, marketing, branding and product copywriting. The courses are taught by industry pros and are designed to empower you to walk away a confident copywriter. 

We have a wide range of online and live classes covering copywriting, marketing, comedy writing and more.

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Courses

Sample Classes

Copywriting Classes in the SF Bay Area and Online

These online courses will teach you how to develop and maintain an authentic brand voice that is the hallmark of good brand writing. Learn how to apply the mechanics of language to drive your audience to click, share and convert.

• Copywriting 101

• Copywriting 201
• Mastering Direct Response Copywriting
• 360 Copywriting

• Comedy Writing

Watch the videos for the first module of our most popular courses.

• Copywriting 101
• Mastering Direct Response Copywriting
• 360 Copywriting

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Copywriting Blog, Articles and Tips

• Sales Writing: How to Create Attention Grabbing Headlines
• How to Create Persuasive Sales Copy
• Proven Copywriting Methods: Emotional Advertising​
• ​5 Brands with Amazing Copywriting Teams
• 10 Great Headlines from Classic Ads
• Top Skills for a Copywriter
  
  
• How to Write Good Copy​
• Copywriting Secrets: 8 Powerful Ways to Add Proof and Credibility ​
• Copywriting Cheat Sheet: Write Powerful Copy Quickly and Easily

• What Volkswagen’s ’Think Small’ Campaign Teaches Copywriters
• What is Copywriting?
• Landing Pages that Work - Copy that Converts

• Copywriting Insights: How to Test Ad Copy for Best Results​​
• Write Effective Ad Copy: No Fail Secrets and Tips
• The Ultimate Blog Checklist for Copywriters
• Here’s How to Get Portfolio Building Copywriting Gigs​
• Discover How To Write Killer Copy That Converts

• Three Tips To Write Copy That Converts​​
• Two of the Biggest Mistakes Beginning Copywriters Make​​
• 10 Mistakes Even Experienced Copywriters Make
• Why Tone Can Make or Break Your Copy​

• What Never to Do When Writing Compelling Copy for Sales
• ​How to Write Copy That Sells - Use Benefits
• Master Hard and Soft CTAs for Superior Sales Writing
• Master the Art of Headline Writing!
• UX Copywriting and Short Copy
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• 6 Ways to Improve Your Copy Immediately
• A Day in the Life of A Copywriter​
• Coffee Copywriting and Freedom
• Great Copywriters Use Verbal Imagery to Tell a Story
• Learn How To Write Conversationally To Engage Your Audience
  
  
• Copy is Everywhere​
• Direct Response Copy Sells
• The Pros and Cons of Copywriting Part-Time​
• How To use Statistics, Facts and Quotes to Craft Compelling Copy
  
  
• Three Tips To Write Copy That Converts​​
• Two of the Biggest Mistakes Beginning Copywriters Make​​
• 10 Mistakes Even Experienced Copywriters Make
• Why Tone Can Make or Break Your Copy​

• Why Copywriting Makes A Great Second Career
• Why I Love Being a Copywriter
• Read These 4 Books to Become a Better Copywriter
• Launch A Career In Advertising With These Top Portfolio Schools

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Experienced Teachers

SFSC prides itself on hiring only the most reliable, resourceful, experienced and passionate industry leaders and copywriting unicorns who, in the most enjoyable and memorable way possible, will help you grow from novice to confident copywriter.

Amanda Caswell
A former Nickelodeon scriptwriter and has written print & digital advertisements and commercials for some of the biggest brands in the industry

Corey Rosenberg
Associate Creative Director at Yelp, is an influential advertising copywriter with 14+ years of experience writing for big ad agencies, even bigger tech companies and selling brands of all shapes and sizes. 

Hear what students have to say about SFSC classes.