Structure is Important
Structure Your Copy for Easy Reading
No one wants to read a wall of text. In the age of 280-character tweets, 30-second viral videos and captioned social media posts, people want brevity and structure.
To make it as a great copywriter, you’ll need to learn how to break things up, without bringing down your message.
Depending on the medium you’re writing for, there are a few ways to turn boring paragraphs into more readable copy:
Images, fonts, text weight and general layout all help make copy more visually appealing and readable.
Join our copywriting class
Copywriting is about more than writing great words—it’s about arranging them in a way that makes people want to read them.
To learn more about copy structuring, join a copywriting course at the San Francisco School of Copywriting today!
We’ll introduce you to more tips and tricks for turning your copy into a masterpiece of message delivery. Join today!