Influencer Academy
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At the heart of every great Brand Strategy is a killer social media campaign. Whether you are trying to boost your company’s social media presence or are working on your personal branding, knowing how to make the most of your social media efforts is key. In this course you’ll learn the following and much more!
Platform distinction From Instagram and twitter to Facebook and LinkedIn, no two social media platforms are created equal. Your engagement should not be the same to get the most out of your advertising efforts. See what it takes to get LIKES, COMMENTS, SHARES, and regular engagement as you grow your followers. Best Practices Learn what it takes to plan and execute execute a campaign driven by data and paid‐search strategies — and measured by key performance indicators. Essential Tools & Strategies Understand and gain proficiency in Google Analytics, AdWords, Facebook advertising and more to grasp market behavior. Influencer Behavior Whether you are connecting with industry influencers to increase revenue or attempting to be a thought leader yourself, you’ll learn the rules of this coveted position. Advertising in Action Utilize cutting-edge techniques on each platform to raise awareness, gain attention, and boost your company's bottom line. |
Influencer & Social Media To Go - Mini Sample Classes
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Your Coach and Teacher:
Amanda Caswell is a former Nickelodeon scriptwriter and has written print & digital advertisements and commercials for some of the biggest brands in the industry including: Comedy Central, Bravo TV, Johnson & Johnson, Campbell’s Soup, Coca-Cola, Honest Tea, Heinz, L’Oreal, Yellow Tail, Seagram’s, Five Below, Walgreen’s, Disney, and many more Fortune 500 companies and small start-ups. She has over ten years of experience writing and editing for online and print media and has written for several national and international publications. As an award-winning copywriter she is among Ad Age’s Top Rated freelancers and currently makes her living as a copywriter and publicist. She has written two books currently on Amazon about how to make a living as a freelance writer. When she isn’t working she enjoys spending time with her husband and two toddlers, traveling, cooking, and spending as much time as possible outdoors. Amanda has written the book on building a freelance career. |
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Class lecture :
Released weekly on Sundays Live class coaching + Question and Answer conference : Wednesdays 12:40pm to 1:30pm PT Live Q and A sessions: April Class APR - 24 | MAY - 1, 8, 15, 22, 29 | JUN - 5th *note Q and A will be recorded for those unable to attend. Questions can also be submitted to Amanda directly and the course group page. Investment: $425 : Early Bird - before 4/20 - $390: Save $35 Use the PayPal button below to register. |
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"Excellent class for those with interest in the subject of copywriting and looking to get started. The class gave me an overview of the profession as well as the first steps and expectations of what it's like to work in this space. My instructor, Amanda, was very responsive and put much of her time into answering questions from me and the rest of my group. Best of all she assigned homework and provided feedback on my progress as a copywriter. I would recommend it for anyone else in a similar position."
Kyle - San Francisco
"I learned how to apply many of the skills learned from past experiences as a writer into advertising. This class really challenged me to think about writing differently and that it could be applied to selling things to people. Writing had been something I loved to do and now it is something that can make me some good money.
What I liked best: First: the Question and answer sessions with Amanda. Second: Regular and timely feedback we received. Third: The informative leactures. I recommend this course because there was a lot of interactivity. Amanda went out of her way to make sure she was available to answer questions and make us feel connected to the material."
J.S.M. - San Francisco
AJ's review of Copywriting 101
"I saw this class advertised for several months (must have been the great copywriting) and finally decided to do it. I'm so glad I did! I learned a lot about the career, my strengths as a copywriter, and the type of work that I enjoy most. I enjoyed working with Amanda. Her weekly course videos are organized and offer excellent tips that I'll continue to reference. The assignments are well thought out and helpful for building a portfolio. Amanda took the time to give constructive feedback and illustrate ways that we can improve our work. Before taking this 8 week class, I couldn't call myself a copywriter. Now I have my portfolio done, my website launched, and the confidence to do it. Copywriting 101 is worth the investment!"
AJ - San Francisco (Copywriter)
“SFSC’s Boot Camp course delivers everything their ad promises and the price is right. This is a five star intense six week course-in a relaxed on-line atmosphere. The instructor’s teaching method and the private group interactions is a plus. Be prepared for homework that will instantly sharpen your skills. You’ll also get honest feedback. If you want to write better copy, learn more about marketing strategy, add fire to your business skills or just look for new freelance opportunities, this is positively the class for you. I will definitely consider another course with SFSC.”
Pamela Dyson Pierre – Oakland, CA (Author/ Writer)
Kyle - San Francisco
"I learned how to apply many of the skills learned from past experiences as a writer into advertising. This class really challenged me to think about writing differently and that it could be applied to selling things to people. Writing had been something I loved to do and now it is something that can make me some good money.
What I liked best: First: the Question and answer sessions with Amanda. Second: Regular and timely feedback we received. Third: The informative leactures. I recommend this course because there was a lot of interactivity. Amanda went out of her way to make sure she was available to answer questions and make us feel connected to the material."
J.S.M. - San Francisco
AJ's review of Copywriting 101
"I saw this class advertised for several months (must have been the great copywriting) and finally decided to do it. I'm so glad I did! I learned a lot about the career, my strengths as a copywriter, and the type of work that I enjoy most. I enjoyed working with Amanda. Her weekly course videos are organized and offer excellent tips that I'll continue to reference. The assignments are well thought out and helpful for building a portfolio. Amanda took the time to give constructive feedback and illustrate ways that we can improve our work. Before taking this 8 week class, I couldn't call myself a copywriter. Now I have my portfolio done, my website launched, and the confidence to do it. Copywriting 101 is worth the investment!"
AJ - San Francisco (Copywriter)
“SFSC’s Boot Camp course delivers everything their ad promises and the price is right. This is a five star intense six week course-in a relaxed on-line atmosphere. The instructor’s teaching method and the private group interactions is a plus. Be prepared for homework that will instantly sharpen your skills. You’ll also get honest feedback. If you want to write better copy, learn more about marketing strategy, add fire to your business skills or just look for new freelance opportunities, this is positively the class for you. I will definitely consider another course with SFSC.”
Pamela Dyson Pierre – Oakland, CA (Author/ Writer)
Our Guarantee:
If you take the entire course and feel as though you didn’t get your money’s worth, we’ll be shocked, but we’ll be fair and refund your investment. We’ve removed all the risk and put together a course that we know you’re going to love.
If you take the entire course and feel as though you didn’t get your money’s worth, we’ll be shocked, but we’ll be fair and refund your investment. We’ve removed all the risk and put together a course that we know you’re going to love.
Are You Ready to Get Started?
Get started now and save $100 with early registration. If you’re ready to start learning how to write great copy that gets results that your clients love, sign up NOW! With the information you take away from this course, you’ll be in demand and get the results that builds businesses – and your bank account!
Get started now and save $100 with early registration. If you’re ready to start learning how to write great copy that gets results that your clients love, sign up NOW! With the information you take away from this course, you’ll be in demand and get the results that builds businesses – and your bank account!
Class lecture :
Released weekly on Sundays
Live class coaching + Question and Answer conference :
Wednesdays 12:40pm to 1:30pm PT
Live Q and A sessions:
April Class
APR - 24 | MAY - 1, 8, 15, 22, 29 | JUN - 5
*note Q and A will be recorded for those unable to attend.
Questions can also be submitted to Amanda directly and the course group page.
Investment: $425 : Early Bird - before 4/20 - $390 : Save $35.
Use the PayPal button below to register.
Released weekly on Sundays
Live class coaching + Question and Answer conference :
Wednesdays 12:40pm to 1:30pm PT
Live Q and A sessions:
April Class
APR - 24 | MAY - 1, 8, 15, 22, 29 | JUN - 5
*note Q and A will be recorded for those unable to attend.
Questions can also be submitted to Amanda directly and the course group page.
Investment: $425 : Early Bird - before 4/20 - $390 : Save $35.
Use the PayPal button below to register.
Private Group: All the course material will be posted and provided in a members only group. This where you can get and receive feedback. It will is also where you can network with other course members. Final project due last date of class.
Refund Policy:
Course fees will be refunded up to 24 hours before class begins. No refunds given class starts (1st class lecture released).
There isn't a time limit. You may take as long as need to complete the course material.
Refund deadline for this session: Midnight April 20th.
Course fees will be refunded up to 24 hours before class begins. No refunds given class starts (1st class lecture released).
There isn't a time limit. You may take as long as need to complete the course material.
Refund deadline for this session: Midnight April 20th.