Bullet Points are a Web Copywriter’s Best Friend
Copy Structure Maters. Bullets Benefit Everyone!
The internet has become a mobile-friendly place for content. That means copywriters have needed to adapt the way they structure and write content.
Smaller smartphone screens aren’t conducive to blocky paragraphs and long sentences.
Everything has become more succinct and loosely structured.
Aside from the rise of listicle-type content, bulleted copy has seen a big boom in recent years.
Whether you’re writing a blog post, product description or marketing email, it’s in your best interest to embrace bullets.
Behold, the bulleted list
Bulleted lists are on the rise for more than a few reasons. What better way to illustrate them than a practical example?
Here’s why bulleted lists are so useful in a mobile-first era of content:
Bullet points serve many practical purposes, but they’re also easy to abuse.
Here’s a look at a few things to avoid when bulleting content:
Bulleted lists are a powerful asset for any copywriter to get familiar with and master. Just make sure you’re using them correctly, to improve readability.
To learn more about content structure and organization,
join our Copywriting 101 Course today.